Blog

The blog posts below include projects or assignments completed while studying Public Relations at Montclair State University.

Below are materials from an assignment for my "Writing for the Media" course. The assignment was to prepare for a Press Conference for a company that is moving its headquarters. Parts of the assignment included Press Release, Photos, Press Kit materials, and an Employee Memo. Press Release Media Alerts Photos Brochure Employee...

A recent article on Variety.com talks about the new millennial trend of "cutting the cord" on TV. Streaming services such as Netflix, Hulu, and Amazon Prime Video are changing the way viewers, particularly the "millennials," are consuming media. Many feel that these types of streaming services are...

With a new season of programming planning underway, networks are determining what shows will return for another season...

In an new podcast from On The Media, hosts Brooke Gladstone and Bob Garfield discuss the White House Correspondents Dinner, dubbed "Nerd Prom," and how this major event has turned into a multi-million dollar business opportunity for lots of people, straying far away from its roots. The White...

Variety hosted its Massive Entertainment Marketing Summit this past Friday, April 10 at the Beverly Hills Four Seasons where industry leaders discussed data mining, viral campaigns, and brand trust. In discussing the challenges faced with digital marketing, experts agreed that a younger consumer audience is...

Whipclip is a new tv-sharing app that allows its users to legally share 30 second clips from TV shows and music videos. Founded by Richard Rosenblatt and Ori Birnbaum, the startup currently has contracts with Comedy Central, ABC, CBS, FOX, VH1, A+E Networks' A&E and...